Our local battery dealers are ready for relief with high performance Interstate batteries. Find a dealer near you today for all your automotive and marine power needs.
Frost & Sullivan Survey Ranks Dallas-Based Company the Leader in Battery Category
DALLAS (February 16, 2012) - For the fifth consecutive year, United States automotive technicians voted Interstate Batteries the brand to beat, outperforming its competitors in brand preferences and future intentions. In an annual survey conducted by Frost & Sullivan, Interstate dominated the automotive battery category with one out of every two U.S. automotive technicians choosing Interstate Batteries as their preferred brand.
"Interstate Batteries is proud to again be recognized as the industry leader in providing superior battery products to technicians across the country," said Dennis Brown, Interstate Batteries senior vice president and chief marketing officer. "We are committed to providing these important decision-makers with batteries that perform reliably."
According to the Frost & Sullivan study, 71 percent of U.S. automotive technicians make automotive battery brand purchase decisions or influence the decisions. Most impressively among these decision-makers: 49 percent report intentions to choose Interstate Batteries again on their next purchase.
Read More »